Adobe

SessionM customer loyalty data aggregator snags $23.8 M investment

SessionM announced a $23.8 million Series E investment led by Salesforce Ventures. A bushel of existing investors including Causeway Media Partners, CRV, General Atlantic, Highland Capital and Kleiner Perkins Caufield & Byers also contributed to the round. The company has now raised over $97 million. At its core, SessionM aggregates loyalty data for brands to help them understand their customer better, says company co-founder and CEO Lars Albright. “We are a customer data and engagement platform that helps companies build more loyal and profitable relationships with their consumers,” he explained. Essentially that means, they are pulling data from a variety of sources and helping brands offer customers more targeted incentives, offers and product recommendations “We give [our users] a ...

Walmart acquiring Shopify is no longer a laughable idea

Sujay Seetharaman Contributor Sujay Seetharaman is a Customer Success Manager and a Market Analyst at eCommerce market intelligence firm PipeCandy As competition between Walmart and Amazon intensifies, the acquisition of Shopify’s merchant marketplace may be the boost that the Walton family’s juggernaut needs to move ahead. In May this year, Amazon published its small business impact report in which it disclosed that there are 20,000 small and medium sized businesses that make a million dollars or more in sales on its platform Amazon boasts about 5 million third-party sellers on its marketplace today, with an estimated 100,000 sellers hopping onboard every month. At 100,000 sellers a month over the next 5 years, there could be an estimated 11 Million sellers on Amazon’s market...

After twenty years of Salesforce, what Marc Benioff got right and wrong about the cloud

Grant Miller Contributor As we enter the 20th year of Salesforce, there’s an interesting opportunity to reflect back on the change that Marc Benioff created with the software-as-a-service (SaaS) model for enterprise software with his launch of Salesforce.com. This model has been validated by the annual revenue stream of SaaS companies, which is fast approaching $100 billion by most estimates, and it will likely continue to transform many slower-moving industries for years to come. However, for the cornerstone market in IT — large enterprise-software deals — SaaS represents less than 25 percent of total revenue, according to most market estimates. This split is even evident in the most recent high profile “SaaS” acquisition of GitHub by Microsoft, with over 50 percent of GitHub’s revenue co...

Adobe CTO leads company’s broad AI bet

There isn’t a software company out there worth its salt that doesn’t have some kind of artificial intelligence initiative in progress right now. These organizations understand that AI is going to be a game-changer, even if they might not have a full understanding of how that’s going to work just yet. In March at the Adobe Summit, I sat down with Adobe executive vice president and CTO Abhay Parasnis, and talked about a range of subjects with him including the company’s goal to build a cloud platform for the next decade — and how AI is a big part of that. Parasnis told me that he has a broad set of responsibilities starting with the typical CTO role of setting the tone for the company’s technology strategy, but it doesn’t stop there by any means. He also is in charge of operational execution...

Lessons from cybersecurity exits

Dear F0und3r: What a month this has been for cybersecurity! One unicorn IPO and two nice acquisitions – Zscaler’s great debut on wall street,  a $300 million acquisition of Evident.io by Palo Alto Networks and a $350 million acquisition of Phantom Cyber by Splunk has gotten all of us excited. Word on the street is that in each of those exits, the founders took home ~30% to 40% of the proceeds. Which is not bad for ~ 4 /5 years of work. They can finally afford to buy two bedroom homes in Silicon Valley. Evident.IO Investment Rounds and Return estimates Date Select Investors Round Size Pre Post Dilution Estimated Returns / Multiple of Invested Capital Sep 2013 True Ventures $1.5m $5.25m $6.75 m 22% 44X Nov 2014 Bain Capital $9.8 m $18.1m $28.0 m 35% 10.7X Apr 2016 Venrock $15.7 m $35.0 m $50...

Storify’s standalone service is shutting down next year

Storify’s eventual shuttering has been a long time coming. The social timeline curation service was acquired by commenting platform Livefyre back in 2013, which, in turn, was picked up by Adobe in May of last year. In a pithily worded note on its homepage today, the service announced that it will cease to exist as a standalone offering starting next year. The process of disappearing from it current form will take a few months, but beginning today, users will no longer be able to sign up for new accounts. On May 1 of next year, the company will kill the ability to create new stories. Two weeks after that, at 5PM Pacific Time on May 16, the site will shut down for good. The shuttering of the service applies to all content and accounts hosted by Storify. As such, it’s suggesting that users us...

Adobe Lightroom’s auto setting is now powered by AI

Adobe launched an update to its suite of Lightroom photo management apps today that, among other things, brings a new machine learning-powered auto setting to the service. The new auto setting uses Adobe’s Sensei AI platform to analyze your photo and compare it to the thousands of professionally edited images in its catalog (including, I assume, those in Adobe Stock). Then it uses this information to make your own photos look better. This update is now live in the latest versions of Lightroom CC, Lightroom CC for iOS, Lightroom CC for Android, Lightroom CC on the web, Lightroom Classic, and Adobe Camera Raw (ACR). The addition of this AI-powered tools is very much in line with Adobe’s overall plans for bringing more intelligence to its services. At the company’s MAX conference earlier this...